About

Andy DeMatos holds an MBA from Pepperdine Graziadio Business School and spent fifteen years building marketing functions and brands for startups and Fortune 500 companies. He worked with Pabst Blue Ribbon, helped Indian Motorcycle gain market share on Harley, and partnered with Polaris Ranger and Jake Owen to rename a town Ranger Country in America.

His father was a general contractor who ran a dental lab for fifty years. Andy is selling it now. He's living through how difficult the process is for people who had a business form around their trade. The paperwork is overwhelming. The questions never end. Nobody prepares you for this part.

He watched his brother build a business in security and title work, then helped him plan the exit when it was time to move on. That's when he realized: most trades business owners spend thirty years building something valuable—and have no idea how to prepare it for what comes next.

That's why he started Gotta Go Buffalo.

He helps trades business owners see their business clearly, understand what makes it valuable, and build a plan for the exit they've spent a lifetime working toward. So they can walk away with what they've earned—and pass the torch with dignity.

The next generation needs to see the trades as a viable path. Not just a fallback, but a real choice. A life of creative problem solving, craftsmanship, and building the physical world we all live in. That starts with honoring the people who've done it well and helping them exit with dignity and clarity.